中國(guó)時(shí)尚網(wǎng)消息:2015年10月15日,中國(guó)杭州——阿里巴巴集團(tuán)旗下天貓國(guó)際迎來(lái)一家廣受消費(fèi)者信賴(lài)的歐洲食品零售巨頭入駐。荷蘭最大連鎖超市Albert Heijn在天貓國(guó)際上的官方旗艦店現(xiàn)已開(kāi)業(yè)。
HANGZHOU, China, October 15, 2015 – Alibaba Group’s Tmall Global has added a major, trusted European food retailer to its platform as Albert Heijn, Holland’s largest supermarket chain, opens an online flagship store.

天貓國(guó)際總經(jīng)理劉鵬(左)與國(guó)際零售業(yè)巨頭阿霍德集團(tuán)網(wǎng)購(gòu)首席執(zhí)行官涵娜格法布爾(右)
Albert Heijn天貓國(guó)際旗艦店的網(wǎng)址為ah.tmall.hk,中國(guó)消費(fèi)者在此可直接選購(gòu)多款優(yōu)質(zhì)、正宗的荷蘭商品。Albert Heijn擁有近130年的歷史,在荷蘭經(jīng)營(yíng)近1,000家超市,其天貓國(guó)際旗艦店將為本地消費(fèi)者提供母嬰健康食品(包括荷蘭嬰兒配方奶粉和嬰兒護(hù)理產(chǎn)品)及個(gè)人護(hù)理用品。
Through the powerful Tmall Global platform, Chinese consumers will have direct access to a selection of the finest, authentic products from Holland in the official Albert Heijn store [ah.tmall.hk] that opens today. Albert Heijn, with almost 1,000 stores in Holland and a history dating back nearly 130 years, offers products for mothers and babies (including Dutch baby formula and baby care products), healthy snacks and personal care.
位于歐洲的荷蘭,是一個(gè)以風(fēng)車(chē)、郁金香和奶酪聞名于世的國(guó)家;其實(shí),荷蘭的食品安全標(biāo)準(zhǔn)在全球也享有盛譽(yù)。自1887年起,Albert Heijn便為荷蘭消費(fèi)者提供優(yōu)質(zhì)、可靠和創(chuàng)新的商品,并逐步發(fā)展成荷蘭家喻戶(hù)曉的品牌,也是該國(guó)最大的線(xiàn)上、線(xiàn)下食品零售商。Albert Heijn的母公司是是荷蘭阿霍德(Ahold)集團(tuán), 阿霍德集團(tuán)是一家實(shí)力雄厚的國(guó)際零售集團(tuán),其2014年銷(xiāo)售額達(dá)328億歐元(約人民幣2,386.5億元)。
Holland is a small country in Europe that is famous for its windmills, tulips and cheese. The country is also well-known for its high-level of food safety, which is among the highest in the world according to Oxfam International. Albert Heijn has been delivering high-quality, reliable and innovative products to the Dutch since 1887. It has grown into the largest food retailer in the country, both in stores and online, and is a household name among families in Holland. Albert Heijn is part of Ahold, a strong international retailing group with 32.8 billion euros (about RMB 238.65 billion) in sales in 2014.
如今,通過(guò)與阿里巴巴集團(tuán)以及天貓國(guó)際平臺(tái)的合作,備受信賴(lài)的Albert Heijn品牌得以服務(wù)中國(guó)消費(fèi)者。
And now, thanks to Alibaba Group and its Tmall Global platform, Albert Heijn’s trusted brand will be available in China.
天貓國(guó)際總經(jīng)理劉鵬表示:“我們一向致力推動(dòng)更多消費(fèi)產(chǎn)品的跨國(guó)商貿(mào)合作。天貓國(guó)際的創(chuàng)新平臺(tái)支持諸如Albert Heijn等馳名商家進(jìn)入中國(guó)市場(chǎng),通過(guò)結(jié)合天貓國(guó)際的便利服務(wù)以及Albert Heijn琳瑯滿(mǎn)目的優(yōu)質(zhì)商品,一定可以為本地消費(fèi)者帶來(lái)上佳的購(gòu)物體驗(yàn)及更多選擇?!?br/>Alvin Liu, General Manager of Tmall Global said, “We are committed to encouraging cross-border trade of consumer goods and our innovative platform supports reputable merchants such as Albert Heijn to make inroads into the Chinese market. The combination of Tmall Global’s convenience and Albert Heijn’s varied and quality product offerings will deliver even more choices to Chinese consumers.”
阿霍德集團(tuán)網(wǎng)購(gòu)首席執(zhí)行官涵娜格·法布爾(Hanneke Faber)表示:“近130年以來(lái),Albert Heijn致力為消費(fèi)者提供實(shí)惠且非凡的商品,我們對(duì)此引以自豪。除了荷蘭本土市場(chǎng),近年我們也將業(yè)務(wù)拓展至比利時(shí)市場(chǎng)。我們非常高興能與阿里巴巴集團(tuán)攜手,為中國(guó)消費(fèi)者履行我們一貫的承諾——供應(yīng)各種實(shí)惠而非凡的商品?!?br/>Hanneke Faber, Chief Executive Officer Ahold Online, said: “For almost 130 years, Albert Heijn has prided itself for making the ordinary affordable and the extraordinary attainable for customers in our home market in Holland, and more recently in Belgium. We are excited and honored to work with Alibaba Group to do the same in China.”
Faber表示:“我們了解中國(guó)消費(fèi)者對(duì)優(yōu)質(zhì)食品的需求有增無(wú)已,而網(wǎng)購(gòu)在中國(guó)市場(chǎng)也蔚然成風(fēng)。天貓國(guó)際是中國(guó)領(lǐng)先的線(xiàn)上進(jìn)口商品零售平臺(tái),有鑒于此,Albert Heijn 在天貓國(guó)際設(shè)立旗艦店是理所當(dāng)然之舉。我們熱烈歡迎中國(guó)消費(fèi)者蒞臨并惠顧Albert Heijn天貓國(guó)際官方旗艦店!”
“We recognize the strong and growing demand for quality food products among Chinese consumers and the increasing popularity of online shopping. Making our products available to Chinese consumers via Tmall Global, a leading online retail platform for imported goods to China, was a natural next step for us. We are honored to welcome Chinese consumers to our online flagship Albert Heijn store on Tmall!” Faber said.
為了慶祝其天貓國(guó)際官方旗艦店的盛大開(kāi)幕,Albert Heijn將在萬(wàn)眾期待的“‘雙十一’全球狂歡節(jié)”推出推廣活動(dòng)。如需了解Albert Heijn“雙十一”特惠信息,敬請(qǐng)瀏覽ah.tmall.hk。
To celebrate the inauguration of its Tmall store, Albert Heijn is running a special promotion for the highly anticipated Global Shopping Festival on Singles Day. Check ah.tmall.hk for more information on our great 11.11 offers.
Albert Heijn
Albert Heijn是荷蘭食品零售業(yè)的翹楚,也是該國(guó)家喻戶(hù)曉的品牌之一,其服務(wù)宗旨是“為消費(fèi)者提供實(shí)惠而非凡的商品”。Albert Heijn 于1887年成立,Albert Heijn是荷蘭現(xiàn)代超市的發(fā)展先驅(qū),它的革新舉措諸如率先開(kāi)創(chuàng)自助超市、網(wǎng)上購(gòu)物服務(wù)以及在貨架上介紹最新、最受歡迎的商品等,都廣受荷蘭消費(fèi)者的歡迎。
現(xiàn)今Albert Heijn一如既往為消費(fèi)者提供各種獨(dú)特的產(chǎn)品及服務(wù),其中包括為滿(mǎn)足特別客戶(hù)群體需求而設(shè)計(jì)的自家品牌商品。目前Albert Heijn自家品牌約占達(dá)其總銷(xiāo)售額的一半。
Albert Heijn擁有966多家商店,主要包括三種運(yùn)營(yíng)模式:社區(qū)超市,Albert Heijn XL大型超市和Albert Heijn to go便利店。Albert Heijn是荷蘭阿霍德集團(tuán)旗下子公司,該集團(tuán)在美國(guó)、荷蘭、比利時(shí)、德國(guó)和捷克共擁有3,200多家超市、便利商店、藥妝店、葡萄酒及酒類(lèi)專(zhuān)賣(mài)店、食品類(lèi)和非食品類(lèi)網(wǎng)上商店。
敬請(qǐng)登陸Albert Heijin天貓國(guó)際官方旗艦店了解最新優(yōu)惠:ah.tmall.hk。
天貓國(guó)際
天貓國(guó)際成立于2014年2月,為阿里巴巴集團(tuán)旗下B2C平臺(tái)天貓的業(yè)務(wù)延伸,目的是協(xié)助海外商家進(jìn)入中國(guó)的網(wǎng)上零售市場(chǎng)。天貓國(guó)際商家可以在所屬?lài)?guó)家或地區(qū)經(jīng)營(yíng)業(yè)務(wù),而不需在中國(guó)境內(nèi)擁有實(shí)體營(yíng)運(yùn)。透過(guò)天貓國(guó)際跨境平臺(tái),國(guó)際品牌能接觸到淘寶網(wǎng)和天貓的上億消費(fèi)者,而中國(guó)消費(fèi)者也得以接觸到眾多來(lái)自海外的品牌產(chǎn)品。



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